Affiliate Marketing Business SEO

How To Do Proper Keyword Research

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When I was younger I always wanted to enter in highly competitive niches and that’s probably true for every single webmaster out there. You have a blog about making money online however you don’t know / earn money online. As you can understand, “make money online” is one of the most difficult and competitive keywords out there but yet, everyone registers a domain name, writes a couple of articles, builds some backlinks and waits for results (which will never come). In this case you desperately think you’re not set to make money online, which in fact is wrong!

– Keyword Research

Many say that content is king, traffic is the queen however personally I believe that the root into making money online is PROPER KEYWORD RESEARCH. You open a site about insurance, you hire someone to make exceptional articles, you even start building massive links but it wont work, because that’s not the way its supposed to work.

Why should everyone jump into extremely competing niches when in fact there are hundreds if not thousand of micro niches which are guaranteed to make you money?

In this article I will explain how to do proper keyword research and how you can start earning money right away, either by flipping your website (Flippa) or monetizing it by Adsense, Amazon or other affiliate programs

Keyword External Tool

I would highly recommend it since its the appropriate tool for finding niches based on their volume search and overall its FREE. So lets search about a particular industry / product / service we might be interested.

 

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Make sure you have ticked EXACT MATCH and locations: ALL, these would give you the exact search volume for a particular keyword across the globe. So the term which popped to my mind was “cakes”, then we refine the results from the highest volume to the lowest (click on Global Monthly Searches). The advantage in a micro niche is the option of having the exact match domain available (either .com / .net or .org). Be assured that the 50-60 results which have like more than 30k searches per month won’t have any of those domains available, so scroll down between the region of 7,000 searches and 4000 searches per month.

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So from the above list, we tick all of them and we export them as a txt file, so now you will have a file just like the screenshot below:

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Now what I’m going to show you, is a neat way of finding really quickly available exact match domains. As you can see on the image above, press CTRL + H, this command will bring up the Replace function of Notepad. Now what we want to remove from the list is the first [ , the space between the keywords and the ]. so basically you type on find what “[” and you replace it with nothing and it will automatically remove the [ from the list.

After doing so you will have a clean list of keywords such as below:

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Now you can visit a domain registrar which allows you to check bulk domains, for this example we will be using DNVenue.com Bulk Domain Checker which can be found HERE.
There you copy/paste the list of the keywords and select .com / .net .org and click search!

Based on the niche, you will either find or not any available domain names, in our case this is what I got:

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We check the available domains, the first one is 21stbirthdaycakes.net which apparantly has 6600 exact searches per month and an average Adwords cost-per-click of $0.64 which is not bad. The thing that matters most at this time is to check out the competition on Google. We do a quick search for the term “21st birthday cakes” to see how many results there are. Note that just because there are few results doesn’t mean that the competition is low, however we get an overall idea of the competition (for more in-depth analysis I would recommend using MarketSamurai for checking the real competition of the top 10, which shows how many backlinks they have, their PR’s, their domain age and much more)

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From a quick overview, we see that in TOP 5 results there is no exact match domain ranking, that is a good thing for us since we now have an exact match domain (.net) of the keyword. Another good thing for us is the fact that some of the sites are .co.uk, in which our emd .net will have to surpass rather than .com’s or .org’s

Last but not least, you have to think out of the box and think as a buyer yourself because the one’s looking to purchase something have a higher chance to click on your advertisements and 21st birthday cakes is surely an interesting keyword to work with.

Conclusion

I strongly believe its a numbers game, if 21st birthday cake ranks on top 3 and brings an average of lets say $1 per day, 50 different sites in similar small niches will bring $50 per day, so my suggestion would be to do keyword research daily and take down notes on domains / niches you find and then compare them, check out the competition, decide whether its a buying keyword or not and then nothing can stop you from earning money! Make sure to write unique content which is readable by humans, do not write content for the bots, as you will eventually get penalized sooner or later.
What are you waiting for now? Start making money and thank me later :)

Olgi Zenullari
Olgi Zenullari
A digital marketer / entrepreneur with a SEO obsession. This is my personal blog where I love sharing with you tips about online marketing, link building, blogging and making money online!
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